There is huge competition in online market and people love to buy products or services online. If people search products by using keywords on google and found relevant products on top positions, they can buy it. There are many online ecommerce portals are very popular over internet like AMAZON, MYNTRA etc. these are famous online shopping portal from where people buy their require products etc.
These are popular brands already got promoted and now people know these brands very well. If you want to promote your business /brands or services online and want to increase brand visibility, keywords results, website traffic, sales , leads, queries online, then have to focus on digital marketing channel step wise step which help to boost your business or brand visibility, traffic, leads etc. and increase your ROI as well.
SEO is one of the Digital Marketing channel which help to boost your business online. Search engine optimization (SEO) help to boost your products or services related keywords rank in google, increase sale, make your brand more popular, increase website traffic and conversion etc.
SEO analysis your website and suggest or recommend to use proper relevant keywords regarding your products or services on website which help you to make your website user friendly. Once your website keywords start performing on internet , it means your business now start perform online which will help to generate website traffic , Sales and leads or queries etc.
Once it work properly it help to make your business long run visibility.
What is SEO Process for small and medium business?
Website Analysis > Competition Analysis > Keywords Analysis > Content Analysis > Onpage Optimization > Off page Optimization > Reporting
These activities makes to understand of your current business and it makes your brand more valuable. Then SEO activities on the website like one page optimiation and off page optimization helps to make your brand more searchable over internet.
Also, SEO can help you to setup your local business optimization, your stores optimization in which you can see your business will perform in your local area , respective city, so that users can get services or buy products direct from store etc.
GMB (Google My Business) in which (NAP) Name , address , Phone etc. Also, the business working hours etc.
So SEO is very necessary which will help your businesses
Online presence performance.